about me
Hello! I’m Barbara T. Prezia, a conscious communication and business strategist, writer, and project manager. I believe in the power of words to transform realities and strengthen purpose-driven businesses, brands, and professional work.
My entrepreneurial journey began with the realization that many incredible products and services were not receiving the recognition they deserved, not because of a lack of quality, but because of a lack of coherence, strategy, and precision in communication. Since then, I’ve been supporting light-driven entrepreneurs, companies, and professionals in connecting with the right people, in the right tone, and at the right time.
With nearly two decades of experience in communication, marketing, and administration, I’ve developed and managed projects across multiple sectors, always focused on:
Strategy: because every word needs to reflect a real purpose.
Clarity and consistency: so your message is understood and remembered.
Humanity and authenticity: because conscious brands speak to people, not algorithms.
my experiences:
With nearly two decades of experience in strategic communication, organizational leadership, and project execution.
My journey brings together a unique combination of experiences in the corporate world and in supporting light entrepreneurs, always with a focus on generating meaningful growth and real transformation.
I have worked as a communication specialist, project manager, senior administrator, mentor, consultant, and writer, developing complete solutions that align clarity, strategy, and impact.
I have expertise in managing complex workflows, creating consistent messaging, and leading initiatives that strengthen brands and engage people.
Today, I have returned to my true purpose: written communication. I believe in the power of words to tell stories that inspire and connect — and it is through them that I help entrepreneurs and organizations achieve consistent, conscious, and transformative results.
Formação
2013-2018
MacEwan University
Bachelor of Communications, Professional, Technical, Business, and Scientific Writing
Graduated with honours, specializing in Professional Communication. The program emphasized the importance of clear, consistent, and strategic communication to enhance organizational effectiveness. Focus areas included editing and publishing, strategic communications, and technical communication. Coursework equipped me with advanced skills in crafting audience-focused messaging, managing communication strategies, and supporting organizational goals through effective communication practices.
2011-2012
Universidade do Estado de Minas Gerais
Bachelor of Education (BEd), Pedagogy
Gained foundational knowledge in pedagogy and education, including effective teaching strategies and principles of educational leadership. This experience provided valuable insights into fostering communication and collaboration in learning environments.