
about me
I’m Barbara T. Prezia, a conscious communication business strategist, writer, and project manager, and I believe in the power of words to transform brands and strengthen purpose-driven businesses.
My entrepreneurial journey began when I realized that many amazing products and services were not getting the recognition they deserved, not because of quality, but due to a lack of clarity, coherence, and strategy in communication. Since then, I’ve been supporting lightworker entrepreneurs and conscious brands in connecting with the right people, in the right tone, at the right time.
With nearly two decades of experience in communication, marketing, and administration, I’ve developed and managed projects across multiple sectors, always focused on:
✨ Strategy: because every word needs to reflect a real purpose.
✨ Clarity and consistency: so your message is understood and remembered.
✨ Humanity and authenticity: because conscious brands speak to people, not algorithms.
my experiences:
My professional journey is shaped by a broad and multifaceted background in strategic communication, organizational leadership, and purpose-driven project management. At every step, I’ve been guided by active listening, systemic thinking, and a commitment to conscious results.
I have worked as a communication and business strategist, project manager, senior administrator, mentor, consultant, and writer. My contributions span a wide range of environments, from corporate settings to dedicated one-on-one support for lightworker entrepreneurs. In every role, I have developed end-to-end solutions that integrate clarity, cohesion, and measurable impact while honouring the unique essence of each brand, business, or initiative.
I’m recognized for my ability to organize complex processes with ease, translate abstract ideas into powerful messages, and lead initiatives with intentionality, strategy, and flow. My approach blends logic and sensitivity, structure and creativity, always in service of brands that seek to communicate with truth and presence.
In 2025, I fulfilled a lifelong dream by publishing my first book, Ancestral Flames, an urban fantasy novel that weaves together ancestry, mystery, and transformation. The same narrative sensitivity that breathes through the pages of this story also guides my work with conscious brands and businesses. I believe words can ignite ideas, move people, and build realities, and it’s through them that I help entrepreneurs and organizations express their essence, position themselves with confidence, and expand the reach of their visions with clarity and purpose.

Education:

2013-2018
MacEwan University
Edmonton, Alberta, Canada
Bachelor of Communications – Professional, Technical, Business and Scientific Writing
Graduated with honours, with a specialization in Professional Communication. I pursued this degree to formalize the work I had already been doing in the field for decades, even while holding administrative titles. The program reinforced and deepened my understanding of clear, consistent, and strategic communication as a tool to enhance organizational effectiveness. Core areas of study included editing and publishing, marketing, strategic communication, and technical writing, equipping me with advanced skills in audience-oriented messaging, communications planning, and strategic support for institutional goals.
2011-2012
Universidade do Estado de Minas Gerais (UEMG)
Poços de Caldas, Minas Gerais, Brazil
Bachelor’s Degree in Education (Licentiate in Pedagogy)
This degree provided a strong foundation in pedagogy with a focus on teaching strategies, educational leadership, and human development. It also expanded my perspective on communication in learning and collaborative environments, skills that continue to support my work across all projects.